Whois Privacy Protection, occasionally also referred to as WHOIS or Whois Privacy Protection, is a service that conceals the genuine contact details of domain name owners on WHOIS check sites. Without protection, the name, address and email of any domain name owner will be publicly accessible. Giving false details upon registration or altering the genuine information later will just not work, as doing such a thing may result in the registrant losing their ownership rights. The policies approved by ICANN, the Internet Corporation for Assigned Names and Numbers, demand that the WHOIS details must be correct and up to date at all times. The Whois Privacy Protection service was launched by registrars as an answer to the increasing concerns about possible identity theft. If the service is active, the domain name registrar’s contact information will appear instead of the domain registrant’s upon a WHOIS lookup. Most domain names support the Whois Privacy Protection service, even though there are certain country-code ones that do not.